The emergence of AdSense has made it easier to generate revenue using your own site by advertising products and services for other organizations. But if you find that your AdSense is at a dead end and it does not get regular clicks then here are some suggestions on how to increase traffic and clicks on the adverts.

The following steps should take you about 15 minutes to apply to a single site or blog and the results will make you happy.

It’s a matter of importance to first of all find out which ads fit into your site and who the targeted audience is and make a decision on what type of advertisement to go for; that is either pictorial advertisement or rich text. For example, if you are advertising games then it’s better to display the advert as a picture because children are the target audience and they tend to get captivated by such visual adverts. Whereas if it’s an advert on a blog focusing on more mature niches, then rich text would be a good catch.

In addition, the position of the ads also plays a critical role. You should place the advert in a position where almost everyone is able to look at it, preferably at the top of the website, within the content of the page, at the right side bar of the site or at the left side bar of the site and the pages which have rich content.

Blending the advert and the content of the page can also make it possible for your advert to get many more clicks. This can be done by tweaking the color and appearance of advert and contents so that the advert does not stand out as mere adverts.

The use of simple language, being legible, adding flash pictures, the use of blending colors and adding links to other sites of pages that are commonly visited are some of the small things that make an ad likeable by readers.

Moreover, you can submit your site or blog URL to various directories, writing a good article once in a while in a leading newspaper and refer people to your site is a very good way of luring masses to your site.

Another feasible way is to submit comments on other blogs or sites or discussion forums and refer people back to your site.

Last but not least, you can also use referral ads which pay you depending upon the kind of action the user takes on the links on your site.

These are just some ways to get users to visit your site and click on the many ads you placed in there. Get creative and explore other ways. Slowly but surely, you’ll find the best way to increase traffic and eventually the revenue of your site.

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